20 Important answers about Noreus Insulation System. Designed for the Arctic – Installed in the uk

Super Insulation Designed for the Arctic - Installed in the UK.
Super Insulation Designed for the Arctic – Installed in the UK.

20 questions – and answers – about our ‘designed for the Arctic’ Insulation System

1. What is the designed for the Arctic System?

It is a 100 per cent water blown, soft spray foam insulation system.

2. How does it work?

It improves insulation as it fills all holes and hard to reach places in your home and forms an air-tight seal. It also leads to better sound proofing.

3. Why is it different?

It maintains its performance levels and does not shrink, settle, crack or split into layers.

4. Does it cut fuel bills?

Yes, fuel bills can be cut by 50 per cent.

5. Is it environmentally friendly?

Yes, greenhouse gases are reduced significantly with up to 30 per cent cut in CO2 emissions, while still allowing the building to breathe. It also gives up to a 12 degree increase in floor temperatures so providing a warmer home.

6. Does it have to be a new building?

No, the system is effective on both new and existing buildings.

7. Why bother,

there’s lots of buildings put up more than 100 years ago that are still in existence and they are fully functional? It is true that many buildings put up a century ago are in good working order. Now with the advances in construction technologies new buildings are expected to last just over 50 years.

8. But that’s less than half the life expectancy for new buildings compared to the much older ones. With all the modern technology why do new buildings have a shorter life expectancy?

That can be traced back to when the building industry increased the use of insulation to improve energy efficiency. The challenge facing designers and builders in the early 1970 was to produce energy efficient buildings. In many cases what was built was energy-efficient buildings but with poor indoor air quality (IAQ).

9. So what was the problem?

The industry’s failure to recognise the need to seal the building effectively produced a series of unwanted side-effects.

10. What were those?

Inadequate air/sealing and/or improper ventilation led to condensation in the building and an increase in mould and mildew. This poor indoor air quality (IAQ) may have had an effect on people’s health.

11. What were these effects?

Experts have been investigating whether there is a link between the exposure to mould and the increasing rate of asthmas and allergies in the United States.

12. Does it matter where the homes are?

Yes, modern structures are built to a code representing minimum standards. The problem is these standards are often outdated and not helped by the previously perceived need for a universal code. The climate of the area, the height above sea level, the geology of the land and other factors were not taken into account.

13. So what is the answer?

There is a way to build energy efficient buildings that maximise indoor air quality (IAQ) and ensure a long life span. The answer lies in ventilation and sealing/controlling the whole building. The biggest enemy to that is water which can enter a building in four ways.

14. What are those four ways?

The first two methods are gravity and capillary action, which are helped by imperfect construction techniques. They usually allow substantial amounts of water to infiltrate the building with the obvious effect of condensation. The other two methods are air leakage and diffusion, which are often overlooked as they are less visible and usually take longer to develop. Damage occurs when hot, humid air comes into contact with colder surfaces and temperatures causing moisture to accumulate and providing a potential breeding ground for mould, mildew and other airborne organisms. Interestingly, air leakage is 100 times more efficient in moving moisture around a building than diffusion.

15. How can you stop air leakage?

Controlling air leakage and the movement of moisture extends the life of a building and improves the indoor air quality (AIQ). Controlling air leakage also reduces the amount of exterior pollutants and gases reaching the inside of a building. In fact the American Lung Association estimates that indoor air pollutants can be two to five times higher and occasionally ten times higher than outdoor air pollution. The wrong solution to this problem is to build a leaky structure and allow the ventilation rate to fluctuate depending on the weather conditions. The correct solution is to provide adequate ventilation for interior spaces. Studies by government agencies and utility companies reveal that random air leakage can account for as much as 40 per cent of a structure’s heat loss/gain.

16. Is technology leading to improvements now?

Yes, more effective framing methods, combined with better and longer lasting sealants and gaskets are helping to achieve the objective of a sealed building envelope.

17. So is the Noreus Insulation System the answer?

Yes, it could be the answer for you. If it lowers your fuel bills, cuts your CO2 emissions and leads to a warmer house, isn’t it worth looking at?

18. Is there a warranty?

It comes with a 25 year warranty.

19. How long does it take to put in?

Our system can be applied to a three bedroom semi in a day.

20. How do I find out more? Call 01785 330749 for expert advice and a free, no obligation quotation. Alternatively email noreus@icloud.com for a call back or write to MED Ic4, Keele University Science 7 Innovation Park, Keele, Staffordshire ST5 5NL.

A free thermal home survey for all enquires. T&C apply.


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